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Director, Retail Sales - Pets

Boehringer Ingelheim

Last Updated: 5/22/24

Job Description


The Director, Retail Sales will oversee and lead the development, implementation and monitoring of sales strategies for all brands/customers within the Boehringer Pet Retail group and will have the responsibility of leading the Operational success of the business, measured in top line sales and profit. This role will be responsible for building commercial strategy that transforms the current approach inclusive of distribution, category management and promotional activities. It will develop and leverage a highly progressive customer focused Pet Retail business model within the channels of Mass, Food Drug, Club, Specialty Pet, eCommerce, and all other Alternative Channels. It will oversee the development of sales strategies, policies, procedures, strategic planning, organizational development/succession planning, and training and development efforts.

The Director, Retail Sales will focus on the development the vision for long term sustainable growth by continuously raising the capability of the Sales and Operational teams. This position will present category strategies to company's management to support corporate strategy development and resource allocation decisions. This position will be responsible for the realization of the top line sales and bottom-line profits for the Pet Retail Business. This role is responsible for building a collaborative relationship with the Animal Health Care functions (outside of Pet Retail).

As an employee of Boehringer Ingelheim, you will actively contribute to the discovery, development, and delivery of our products to our patients and customers. Our global presence provides opportunity for all employees to collaborate internationally, offering visibility and opportunity to directly contribute to the companies' success. We realize that our strength and competitive advantage lie with our people. We support our employees in several ways to foster a healthy working environment, meaningful work, diversity and inclusion, mobility, networking, and work-life balance. Our competitive compensation and benefit programs reflect Boehringer Ingelheim's high regard for our employees.

Duties & Responsibilities

  • Provides vision and long-term strategic direction to achieve annual sales and profit targets.
  • Development of yearly customer (Strategic/Core customers) sales, market share and profit targets that cascade from the brand (corporate) targets. This involves customer segmentation, channel strategies and portfolio management.
  • P&L ownership for the Sales and Operation functions.
  • Management of all line items within the respective budgets.
  • Identifies volume building and cost reduction opportunities.
  • Works Cross-functionally (Marketing, Market Research, Planning, Finance, etc.) to develop integrated/aligned long-term strategic plans.
  • Directs and manages Sales/Operations on product launch, line extension and/or promotions activities to assure expected targets/outcomes are achieved.
  • Builds high performing Sales teams and defines a strategy to grow the Mass, Food, Drug, Club Specialty Pet, and Alternative Channels.
  • Coaches, develops, motivates, and mentors colleagues.
  • Succession planning, retention of top talent for their employees.
  • Leverages marketing objectives, consumer promotions and customer strategies to deliver actionable tactics to drive annual planning.
  • Develops a sales Operations team to focus on policy, procedure, and systems to ensure sales and financial guidelines are met on a monthly, quarterly, and annual basis.
  • Financially sound and predictable forecast ability.
  • Supervises and directs relevant forecasting activities to assure timely communication of product requirements to Demand Planning; forecast accuracy is met or improved.


  • Bachelor's degree
  • 10+ years of work experience in sales, Animal Health, or related function. Of these 10 yrs. of work experience, candidates must possess:
  • 7+ years of successful sales management experience.
  • 7+ years' experience with customers, brokers, distributors, wholesalers, agencies, etc.
  • Global experience (projects, leading teams) and interacting at a high level with global partners preferred.
  • Excellent management skills, ability to analyze information and make decisions based on sound business practices and within acceptable risk tolerance
  • Strong negotiation skills
  • Excellent interpersonal, communication skills
  • Demonstrated people management and leadership skills within a highly matrix organization
  • Demonstrated organizational and project management skills
  • Ability to represent Pet Retail in a professional and credible manner outside the Boehringer organization
  • Ability to problem solve
  • Ability to work cross functionally with Marketing, Finance, Consumer Insights, Legal and HR Partners

Eligibility Requirements:

  • Must be legally authorized to work in the United States without restriction.
  • Must be willing to take a drug test and post-offer physical (if required).
  • Must be 18 years of age or older.

Company Details

Binger Strasse, Germany