Regional Sales Manager, Central

REPORTS TO: Director of Sales

GENERAL RESPONSIBILITY:
Sell Y-TEX products in assigned geography (MO, KS, NE, CO). Manage sales, service, and administrative
activities for all sales channels to the consumer including distributor, dealer, veterinarian, ranches, dairy &
feedlot accounts within assigned geography.

PRIMARY DUTIES:
• Achieve regional sales objectives for Y-TEX.
• Must be an expert with the Y-TEX product lines, able to explain both basic and technical features and
benefits on all products.
• Communicate with distributors through top management and become a consultant to this level of
distributor management.
• Communicate with authority in sales, marketing and financial terms, able to show the customer how
to increase his or her profits, by increasing the warehousing, sales, and full line support of Y-TEX
products.
• Work with distributors in the territory, teach the sales force how to detail and sell Y-TEX products.
• Make calls on end users at their facilities, build relationships with them, detail and initiate sales to
them through distribution.
• Know key producers personally and the status of their business.
• Attend promotional events as necessary including dealer open houses, field days, grand openings,
sales meetings and tradeshows.
• Communicate competitive situation to Director of Sales as necessary.
• Serve as liaison between headquarters and Customers’ upper management, fully and timely
communicate customers’ needs and goals, product movement at the warehouse and retailer level,
market trends, and competitive information.
• Work with Customer Service to ensure the proper handling of order processing.
• Spend extensive time on the telephone with distributor management and sales force.
• Must have the ability to build business volume in the region using programs and promotions.
• Must have on-going telephone contact with top Dealers & Vet Clinics within a given region.
• Responsible for the following reports:
• Planning Calendar by Key Accounts
• Weekly Summary report
• Weekly Expense report
• Additional reports as assigned by Y-TEX Leadership Team

EXPECTATIONS:
• Ability to build business volume in the territory.
• Extensive understanding of livestock industry.
• Strong teaching and selling skills.
• Extensive travel with evening and weekend work required.
• Must be highly motivated and enthusiastic about sales.
• Maintain close working relationship with Director of Sales regarding sales order processing, pricing,
and territory development.
• Attend national sales meetings as required.
• Understanding and use of Microsoft Office products (Outlook, Excel, Word, PowerPoint) is required.
• Perform various duties and assignments as necessary.
• Strong presentation skills.
• Must be a decision maker, policy implementer.

COMPENTENCIES:
• Problem Solving - Identifies and resolves problems in a timely manner; Gathers and analyzes
information skillfully.
• Customer Service - Responds promptly to customer needs; solicits their feedback to improve service;
Responds to requests for service and assistance; Meets commitments.
• Interpersonal - Focuses on building solid relationships with distribution partners, distributor sales
representatives, feedyards, retailers, veterinarians, consumers and co-workers.
• Oral Communication - Speaks clearly and persuasively in positive or negative situations; listens and
gets clarification; responds well to questions.
• Business Acumen - Demonstrates knowledge of market and competition; Aligns work with strategic
goals.
• Ethics - Treats people with respect; Keeps commitments; inspires the trust of others; Works with
integrity and ethically; Upholds organizational values and standards.
EDUCATION & EXPERIENCE:
• College Degree or equivalent experience.
• Minimum 3-5 years selling experience.
• Must be able to travel 60% of time
• Computer functional in Outlook, Word, Excel, PowerPoint or similar programs.

PHYSICAL DEMANDS:
Requires the ability to travel extensively and independently including frequent weekend and evening
meetings. May occasionally be called upon to carry 30 – 75 pounds of sales promotional materials.